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Corporate Training & Marketing Specialist
Award-Winning
Guest Lecturer at Concordia University (Quebec, Canada) and brand and business strategist with profound knowledge of marketing (digital and traditional advertising) and proven success in planning and executing growth strategy in a multitude of industries. Sara is specialized in helping brands develop "value-driven" sales and marketing programs that drive performance and revenue. Her portfolio consists of working with some of leading organizations in North America.
Extensive
Experience With
Proud Past
Partnerships with
The platform is the future of retail in the automotive industry. We have had great follow up from Sara Ostad in training.
Benoit Caron
General Manager
Albi Volvo Cars St Agathe
About Autosync
Part of Trader Corporation family, the leading digital player in Canadian automotive, boasting the top marketplaces AutoTrader.ca, AutoHebdo.net and LesPAC, cumulatively generate 25+ million monthly visits, AutoSync is a suite of class-leading, connected automotive software solutions that bring advertising, conversion and operational efforts together for unrivaled results to automotive retailers across North America. It helps dealerships & OEMs increase the effectiveness of their sales efforts, efficiency of their processes, and profitability of their business.
Duration: 18 month
Areas of Specialty: Omnichannel Marketing, Product Marketing & Corporate Training
Skills:
Leadership. Performance Management. Learning & Development. Growth Marketing & Campaign Management. Content Strategy & Planning
Scope of work
Joining AutoSync's Marketing Department (operating 8 brand's marketing & promotional activities) and reporting to its Senior Leadership, Sara's responsibilities, focused on revenue growth and retention, included but were not limited to:
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Working in collaboration with AutoSync's OEM Certified programs and Motoinsight OEM Account Management Team, plan, improve and execute corporate communication, product knowledge training and dealership performance management
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Working in collaboration with AutoSync's individual brand senior leadership, strategize, plan and produce promotional and educational content aligned with each brand's overall business strategies
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Working in collaboration with Trader Corporation's Learning & Development Team, perform internal training need analysis, develop and deliver product knowledge training programs across 8 brands
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Sara's business acumen and marketing know-how is outstanding. Great working with her.
Raymond Croubalian
Vice President
Cafes V.P.
About Cafes V.P.
Les Cafes VP Inc. has been developing concepts and franchising its brands on a local, national and international scale for over 25 years opening over 150 locations across Canada.
Duration: 6 month
Areas of Specialty: Omnichannel Marketing & Corporate Training
Skills:
Leadership. Performance Management. Learning & Development. Growth Marketing & Organizational Development.
Scope of work
Joining Cafes V.P. Executive Team (managing 5 brand's marketing & promotional activities) and reporting to Vice President, Sara's responsibilities, focused on organizational & franchise development, included but were not limited to:
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Working with National and Regional Franchise Management, guiding implementation of franchise strategies as it relates to Consumer Products marketing in territory
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Leading the development and management of store and menu launches as well as annual and seasonal marketing strategies
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Influencing and training Franchise Partners in their Brand Fashion/Visual Merchandising to create a cohesive store experience (Training in management, sales and customer service)
Sara's approach in sales and marketing training is value driven and very practical. Highly recommend her.
Gill Cohen
President
Ultident Scientific
About Ultident
For over 30 years, Ultident Scientific has been a trusted leader in the distribution of lab supplies and equipment across Canada. It prides ourselves in delivering exceptional value and customer service, along with our ever-growing portfolio of industry-leading brands.
Duration: 12 month
Areas of Specialty: Brand Revitalization, Omnichannel Marketing & Corporate Training
Skills:
Leadership. Learning & Development. Growth Marketing & Campaign Management. Content Strategy & Planning. Employee Training & Performance Management
Scope of work
Joining Ultident Scientific's Executive Team and reporting to the President, Sara's responsibilities, focused on marketing strategies to support the company’s growth goals and strategy, included but were not limited to:
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Developing and implementing strategies to drive omnichannel brand awareness and overseeing all digital (including email) and social media marketing activities and campaigns
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Overseeing content creation for both print and digital media and ensuring content is aligned with overall brand image
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Training marketing and sales management to increase efficiency and productivity and performing employee performance management
Sara's vision and business acumen is exceptional. She is dedicated to her clients' needs and growth. She is very responsive and demonstrates great attitude in her delivery. I highly recommend her.
Joelle Bitar
President
Joelle Bitar Realestate agency
About Joelle Bitar Real Estate Agency
Ranked top 100 in Canada, a chartered real estate broker with the Collège de l’immobilier du Québec, Joelle Bitar Agency's areas of specialty include real estate law, taxation and commercial leasing.
She is a member of the Organisme d’autoréglementation du Courtage Immobilier du Québec (OACIQ) and the Greater Montreal Real Estate Board (CIGM).
Duration: 18 month
Areas of Specialty: Brand Revitalization, Omnichannel Marketing & Corporate Training
Skills:
Leadership. Growth Marketing & Campaign Management. Content Strategy & Planning
Have
Worked With
More
Projects
Scope of work
Joining Joelle Bitar Real Estate Agency and reporting to the President, Sara's responsibilities, focused on marketing strategies to support the agency's growth goals and strategy, included but were not limited to:
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Developing and implementing strategies to drive omnichannel brand awareness and overseeing omnichannel and social media marketing activities and campaigns
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Overseeing content creation for both print and digital media and ensuring content is aligned with overall brand image
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Planning and delivering personal branding training to agency's agents
Testimonials
Sara is a creative thinker with a great vision. She is passionate about branding and that is reflected in her work. The way she approaches each project with utmost sincerity is commendable. Highly recommend her!