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About

Guest Lecturer at Concordia University (Quebec, Canada) and brand and business strategist with profound knowledge of marketing (digital and traditional advertising) and proven success in planning and executing growth strategy in a multitude of industries. Sara is specialized in helping brands develop "value-driven" sales and marketing programs that drive performance and revenue. Her portfolio consists of working with some of leading organizations in North America.

Sara has worked with
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Extensive
Experience With
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Portfolio 1
Proud Past
Partnerships with
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The platform is the future of retail in the automotive industry. We have had great follow up from Sara Ostad in training.

Benoit Caron

General Manager 

Albi Volvo Cars St Agathe

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About Autosync

Part of Trader Corporation family, the leading digital player in Canadian automotive, boasting the top marketplaces AutoTrader.ca, AutoHebdo.net and LesPAC, cumulatively generate 25+ million monthly visits, AutoSync is a suite of class-leading, connected automotive software solutions that bring advertising, conversion and operational efforts together for unrivaled results to automotive retailers across North America. It helps dealerships & OEMs increase the effectiveness of their sales efforts, efficiency of their processes, and profitability of their business.

Duration:  18 month

Areas of Specialty: Omnichannel Marketing, Product Marketing & Corporate Training

Skills:

Leadership. Performance Management. Learning & Development. Growth Marketing & Campaign Management. Content Strategy & Planning

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Scope of work

Joining AutoSync's Marketing Department (operating 8 brand's marketing & promotional activities) and reporting to its Senior Leadership, Sara's responsibilities, focused on revenue growth and retention, included but were not limited to:

  • Working in collaboration with AutoSync's OEM Certified programs and Motoinsight OEM Account Management Team, plan, improve and execute corporate communication, product knowledge training and dealership performance management

  • Working in collaboration with AutoSync's individual brand senior leadership, strategize, plan and produce promotional and educational content aligned with each brand's overall business strategies

  • Working in collaboration with  Trader Corporation's Learning & Development Team, perform internal training need analysis, develop and deliver product knowledge  training programs across 8 brands

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Sara is a pleasure to work with and always goes above and beyond to support any team she is a part of. Her work and support with marketing, training and dealer success management in Quebec has been exceptional.

OEM Account Director

Motoinsight

We love working with the platform and Sara has been delivering excellent service in continuous training to our management and sales team.

Olivier Melancon

General Manager

VW Desjardins

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Sara's business acumen and marketing know-how is outstanding. Great working with her.

Raymond Croubalian

Vice President

Cafes V.P.

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About Cafes V.P.

Les Cafes VP Inc. has been developing concepts and franchising its brands on a local, national and international scale for over 25 years opening over 150 locations across Canada.

Duration:  6 month

Areas of Specialty: Omnichannel Marketing & Corporate Training

Skills:

Leadership. Performance Management. Learning & Development. Growth Marketing & Organizational Development. 

Scope of work

Joining Cafes V.P. Executive Team (managing 5 brand's marketing & promotional activities) and reporting to Vice President, Sara's responsibilities, focused on organizational & franchise development, included but were not limited to:

  • Working with National and Regional Franchise Management, guiding implementation of franchise strategies as it relates to Consumer Products marketing in territory

  • Leading the development and management of store and menu launches as well as annual and seasonal marketing strategies

  • Influencing and training Franchise Partners in their Brand Fashion/Visual Merchandising to create a cohesive store experience (Training in management, sales and customer service)

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Sara's approach in sales and marketing training is value driven and very practical. Highly recommend her.

Gill Cohen

President 

Ultident Scientific

About Ultident

For over 30 years, Ultident Scientific has been a trusted leader in the distribution of lab supplies and equipment across Canada. It prides ourselves in delivering exceptional value and customer service, along with our ever-growing portfolio of industry-leading brands.

Duration:  12 month

Areas of Specialty: Brand RevitalizationOmnichannel Marketing & Corporate Training

Skills:

Leadership. Learning & Development. Growth Marketing & Campaign Management. Content Strategy & Planning. Employee Training & Performance Management

Scope of work

Joining Ultident Scientific's Executive Team and reporting to the President, Sara's responsibilities, focused on marketing strategies to support the company’s growth goals and strategy,  included but were not limited to:

  • Developing and implementing strategies to drive omnichannel brand awareness and overseeing all digital (including email) and social media marketing activities and campaigns

  • Overseeing content creation for both print and digital media and ensuring content is aligned with overall brand image

  • Training marketing and sales management to increase efficiency and productivity and performing employee performance management 

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Sara's vision and business acumen is exceptional. She is dedicated to her clients' needs and growth. She is very responsive and demonstrates great attitude in her delivery. I highly recommend her.

Joelle Bitar
President
Joelle Bitar Realestate agency

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About Joelle Bitar Real Estate Agency

Ranked top 100 in Canada, a chartered real estate broker with the Collège de l’immobilier du Québec, Joelle Bitar Agency's areas of specialty include real estate law, taxation and commercial leasing. 

She is a member of the Organisme d’autoréglementation du Courtage Immobilier du Québec (OACIQ) and the Greater Montreal Real Estate Board (CIGM).

Duration:  18 month

Areas of Specialty: Brand Revitalization, Omnichannel Marketing & Corporate Training

Skills:

Leadership. Growth Marketing & Campaign Management. Content Strategy & Planning

Clients
Have
Worked With
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